I was checking out the poster for J. Lo's latest joint The Back-Up Plan, you know, looking for a reason to be more aggravated when I noticed something.
The movie's web site is www.theback-upplan.com. Now for the record, I'm pro-hyphen (case in point), but obviously it was not their first choice. So it got me thinking, What is www.thebackupplan.com? (Also, who goes to movies' web sites?)
Turns out www.thebackupplan.com is a company that does specialized data backup for corporations, which I'd rather watch in action than this movie.
And a quick note about back up plans in general. Mine, more often than not, is "eat some cookies."
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